Google Places: What It Can Do For Your Business
The importance of using Google Places should never be overlooked. Do you have yours yet? Why do you need a Google Places page? These are legitimate questions and the answers, plus helpful hints will be addressed below. In addition to simply having a Google Place page it is important to keep that place ranked high in order to see the benefits of taking the time to claim your place. A Google Places page puts a concrete location to your business. Chances are your business is not yet a household name, by utilizing Google places you can change that.
While there are a number of factors involved in getting your business ranked in Google Places, there are a number of small steps that you can take to see the traffic you desire. First, if you don’t already have a Google account you will need to start there. Next, concentrate your efforts on determining a name for your business. This needs to be a smart combination of what it is you will be offering and the keywords customers are using to search for the services you offer. For example, if you are offering cooking lessons and your business is located in a town called Madison, name your business Madison Cooking Lessons. A few other quick points:
- If possible locate your business closer to a city center.
- Double and triple check that the address and the phone number for your business are 100% accurate. Make certain that you are using a local phone number and that is is the same as the one listed on your website and in a format that Google spider will have no trouble reading.
- Make sure that you not only have a space for reviews but that you are encouraging both your customers and suppliers to leave these reviews. Reviews, as anyone who has a poor or fantastic ranking on Yelp.com will know, are a way of showing that you are a trusted provider of goods and services in your area of expertise.
- Link building is a great way to drive traffic to your site. SEO driven links need to point back to you. In order to accomplish this make sure links include the URL of your business as well as your company name, address, and telephone number.
With more and more people using their smart phones to access the internet on a regular basis to find businesses through the simple use of keywords. For this reason, it is imperative that you are making sure that your business has a Google Places page with a high rank. This is truly something you cannot afford not to do.
We hope you have enjoyed this post, which has been provided by the eMobileScan’s head of marketing. As a company their focus is to offer their customers a tool set that will help cut production costs as well as increase overall productivity. They do this by build a solution around a range of products like the Honeywell 6000 and Zebra Zm400. Using these products to tailor a solution to each customer means maximum productivity.