Can You Go Viral?
Viral videos attract all sorts of viewers: marketers and advertisers, small businesses and conglomerates, the every day YouTube fanatic who cascades from one viral video to the next with the repetition of a woodpecker. Sure, viral content can also come in the form of web pages, e-books and images, but viral videos garner the most acclaim in the shortest amount of time.
Why? Because viral videos are effortlessly appealing. And they are funny.
The widest misconception about viral videos is that they can be produced in a simlar fashion as movies or television shows. Hire a famous director and slap his name on the YouTube video and call it viral…yes? No. Not even close. Viral videos take a whole lot a luck and a pocket-full of perfect timing. You cannot plan on going viral- it’s flukey, has a short attention span and covers the gamut from hilarious to gruesome. Viral is a term so loosely thrown around in social media settings that most of the world has their own idea on how it should be defined.
We have compiled a short list of successful viral videos for you to view. You will quickly notice that they are all comedic, which is important to note, because comedy is certainly a vital component of viral videos. Watch them, examine the content, and let us know if you think you can replicate the random and often incoherent success of videos that, on the whole, would have no bedroom in the hotel of human intellect.