5 Favorite Online Tools to Manage your Facebook Page
Managing a Facebook Page can be a difficult task, especially if you have multiple Pages to manage. There are more and more web services available that help you to manage multiple social media accounts. Many of them however aren’t making the cut. Below you will find a list of our 5 favorite ones that we at Branding Personality have tested and use. We share with you how they work and we share our thoughts on the benefits of using them. If you use these or any other services, please feel free to leave a comment below and let us know!
Media Feedia is a free online service that enables you to schedule Facebook posts in advance; manage multiple accounts, set-up specific Admins, and create custom tabs that notify you by email of the activity on your Facebook Page. For now, it works solely with Facebook, which means you won’t be able to manage all of your other social media accounts at once. It does however make it incredibly easy to mange multiple profiles, by simply selecting that page or profile and creating a post. You can add links, pictures, and videos.
I’m sure many of you have heard of Hootsuite by now but if not here it goes. Hootsuite is tool that enables you to manage multiple social media accounts such as Facebbok, Twitter, LinkedIn, Foursquare, MySpace, WordPress, and as of recently Google + all in one easy, convenient dashboard. The free account allows you to add up to 5 social media accounts, two RSS feeds and comes with free analytics. If 5 accounts aren’t going to cut it, you can upgrade to the pro version for only $5.99/ month for unlimited accounts. Hootsuite also offers a mobile app to help manage your accounts on the go.
Buddy Media is a popular tool used by some of the biggest brands out there. Buddy Media allows brands to launch, grow, maintain, and measure their Facebook presence across multiple countries and languages. What makes the Buddy Media platform so unique is its ability to allow brands to launch social media campaigns and bypass the time, resources and budgets required to learn Facebook’s unique platform codes such as FBML and FBJS. By using their “drag and drop” publishing feature, brands can focus their efforts on the design of their campaign and assets, rather than investing months and countless dollars writing codes. Best part about buddy media has to be its +Global feature, that enables worldwide marketers to combine all of their Facebook assets into a single place and deliver customized content to users in their native language without having to create multiple campaigns for each country. Truly, an ideal tool for the international marketer.
Social Argyle is a unique service for Social Media Management. Its platform provides great analytics while allowing you to schedule Facebook, Twitter, and LinkedIn Posts for multiple accounts. It allows you to create custom publishers for each of your pages, which makes your posts seem more original, instead of having it look like it was scheduled using one of the other platforms out there. Social Argyle’s analytics are superb in the way that they are able to track clicks, views and monetary goals that you set for each of your accounts all in real-time. The overall layout of the platform is nice and easy to use. One I recommend for the serious social media marketer that wants to know what posts are truly getting the most views and engagement, not just by Facebook standards.
Ping.fm was created to get rid of the need to make multiple posts on all of your social media accounts for the exact same post. Now you can post one time and be done, with Ping.fm your posts are automatically sent out to all of the profiles in which you have selected to have your content pushed out to. So now those Facebook statuses you want to share with your LinkedIn and Twitter friends can be pushed out with ease. No more having to log into all of them and publishing, just one publish and you’re done!