PRESS: Nov 2nd Workshop Teaches Orange County Restaurant Owners How To Use Social Media to Fill the House
by Marieke Hensel on October 30, 2009
[update: The workshop will be held on Monday November 16th, 2009 at 2pm]
FULLERTON, CALIFORNIA – Social media has become the quickest and easiest way for restaurants to attract and keep a steady stream of customers. While just a few years ago restaurants were able to rely upon print publications to get the word, today most people use the internet to find tonight’s dinner. But with so many options available, how can restaurant owners make the most of social media marketing?
On November 2 16, 2009 online marketing expert and best-selling author Marieke Hensel will present a special 2-hour workshop for Orange County restaurant owners on “Social Media Strategies for Your Restaurant Business.” Participating restaurant owners will learn how to:
• Reach people when they’re hungry and looking for a place to eat
• Increase profits by rewarding loyal customers and attracting new ones
• Use their brand personality to their advantage
• Build relationships with customers and potential customers
• And much more
Registration for this Fullerton, California event is limited to 50 attendees and costs just $29.00 per person. Restaurant owners can register online at http://www.BrandingPersonality.com or by calling 1.877.747.3263. In addition to the 2-hour workshop, attendees also receive a workbook and the opportunity to participate in a follow-up teleconference two weeks after the event.
“From Google and Yelp to Facebook, Twitter and everything in between, when it comes to social media marketing restaurant owners have an array of options,” explains Ms. Hensel. “It’s no wonder so many restaurant owners are overwhelmed before they even begin! Participants will come away from this workshop with a solid grasp of how to use social media strategies to build their restaurant traffic, as well as the basis for an online marketing plan.”
Successful online restaurant marketing goes beyond advertising the menu and location. Workshop participants also learn how employee personalities influence the dining experience – and how to use these personalities to establish relationships with both customers and prospects online.
Marieke Hensel is the co-author of Business Wise, the number two best-selling business book on Amazon.co.uk in May 2007, for which she wrote on “How To Attract Your Target Group Online.” In 2007 she founded Branding Personality, the online brand strategy agency in the U.S.
