How to use LinkedIn to Promote Your Business

LinkedIn

LinkedIn has grown beyond its original purpose of connecting professionals with potential clients and employers. While Facebook and Twitter can be (and definitely are) used for business, LinkedIn is specifically geared toward building valuable business connections. The professional social media site has also become a terrific business-to-business marketing tool. In addition, it’s likely that LinkedIn recommendations will be taken into account for search engine rankings in the future, similar to how Facebook Likes, Tweets and Google +1s are today. There are many benefits to building and using a LinkedIn company page, but it can be tricky trying to get started. A poorly planned LinkedIn company page is worse than no company page at all! (more…)

6 Essentials To Include In Your Email Newsletters

For so many business owners, it’s hard to keep up with monthly email newsletters. Sending them out is not really the issue, it’s usually what to include in them that troubles them. We are going to share with you 6 essential must haves for every monthly email newsletter you send out. (more…)

10 Cool Ways to Protect Your Brand Name Online

Since our society has grown so dependent upon the internet for marketing, networking and branding, it’s hard to imagine that the technology has only existed for about fifteen years. In such a short time, it’s become nearly impossible to manage your brand or protect it without some working knowledge of the internet. If you’re looking to keep your brand secure, here are ten tips that might smooth your path.

1. Keep It Distinctive – The best brand names are those that are unique and easy to remember. As you begin to build your brand’s reputation, you’ll have to live with the name you’ve chosen or forced to start from square one. Take your time choosing a brand name, and make sure it sticks in the minds of your customers. (more…)

5 Social Media Contests That Bring Traffic To Restaurants

Your restaurant is on Social Media, but are you seeing results?

You started a Facebook Page, then one of your employees started a Twitter account for your restaurant and just this week that same employee also set up a Google Plus Page. Some of your guests told you they saw your Facebook Page, but you hardly saw an increase in customers this year. (more…)

Increase Your Landing Page Conversion Rate With These 5 Tips

As a marketer today, it requires a substantial amount of time and effort to making sure your target audience visits your website. You put in even more work to make sure that people opt in for your eBooks, reports and other giveaways. However, if your landing page doesn’t convince people in the value of your content, then all of your time and energy has been wasted.

Don’t worry, not all is lost. In order to improve the conversion rates of your landing pages, pay close attention to the 5 tips I have provided below. These five focused tips will help you to get people to download your free content as well as sign up for your services! (more…)

Sally Hogshead, the 7 triggers of Fascination and personal branding

A fascinating event by Bryan Elliott’s LinkedOC at the Gothic Moon Studios in Orange. Great atmosphere, awesome people but no phone coverage, so no life tweets… What?

That gives room for people to actually meet and look each other in the eyes before the event started and have conversations about Sally’s book: ”The fashion choice for a book is to find one catchy word, soon all the cool words are gone. Brian Solis his Engage and now Sally’s Fascinate.” said Chapman University’s social media professor Niklas Myhr. And it created room to brainstorm what would be up next if all the words in the English alphabet would be gone.

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How to Track your Brand With Social Media

Web 2.0 is here to stay. What does that have to do with your brand? Believe it or not, people are talking about your brand right now on the Internet and if they aren’t, well you better rethink your strategy. With social media connecting millions of people everyday, you’re going to want to get your brand name out there and in the right places! The goal is to gain as much exposure as you can right? While making sure people are talking about your brand, but in the right way! (more…)

Brand Personality Test

Hey Everyone!

Do you own a Company or a Personal Brand and have no idea how people perceive your brand online?

Are you dying to know what your Company or Personal Brand could do, to  better your online presence?

Take our fun and lighthearted Personal Brand / Company Personality Test to see how well your brand is represented online!

Hope you enjoy and don’t forget to share your results!!

Fill out the Form at the end of the test in order to Contact Us to see how you can better your Brand’s  Online Personality!!

——> Company Personality Test 

How can you increase your online trust factor?

Let’s compare this to a real life situation. When you are at a networking event? What do you do to make people trust you?

1. You look people directly in the eyes
2. Show your smile
3. Give people a brief overview of your background
4. Have a consistent friendly attitude towards everyone

And how can you do that online?

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Branding Personality SEO Workshop: Increase Your Visibility on Google to Attract More Customers!

Were Bringing it Back!!

Our most popular workshop is back and its all thanks to you guys! Marieke Hensel will share the information you absolutely need, in order to improve the Google ranking of your business! Last time there were over 70 people in attendance, so we expect seats to fill up quickly!

Purchase Your Ticket Today At

http://brandingpersonalityseoworkshop.eventbrite.com

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