10 Quick and Simple ways to get more “Likes” on Facebook

So your company has finally decided to claim a stake in some territory on the land of Facebook. (Just a tad bit late, no big deal.) Congrats though, you’ve just finished the easiest part. Now it’s time to grow your fan base and actually get some people to “like” you. This can seem easy, but don’t be fooled this task could be a daunting one if not done in the right manner. Don’t fear, we’ve got you covered with a quick list of things to help make this a breeze.

1.) “Like” Your own Page!

First and Foremost, LIKE YOUR OWN PAGE!! Why would anyone want to “Like” your page, when you DON’T even LIKE it? You’d be shocked to know how many people out there don’t like their very own page. Its just common sense!

2.) Incorporate a “Like” button on the company home/landing page

The developers over at Facebook have been nice enough to create nine different social plug-ins, which allow businesses to create a more personalized Facebook experience for their visitors. The most common plug-in you will find is the “Like” button, and that’s because it’s the easiest way to get them to follow your brand! It’s just a click away and the best part is, they don’t even have to leave your page!

3.) Add Social Media Icons to your website that link to your Profiles

It has just about become routine now to see businesses post links to the various social networks in which they command a presence on. The most common way to incorporate this into your website, is to have the social network icons, link to your page accordingly. It is important to inform your visitors of your social media sites, because the days of relying solely on your webpage to sway your customers is over. Time to get SOCIAL!!

4.) Incorporate the Facebook Icon in Your Email Newsletter

This is as simple as it sounds; just incorporate some social media icons into your newsletter template. This will show readers that you’re actively participating in social media and that they should reference it also, to get up to the minute details about what’s going on!

5.) Inform your Email Subscribers about your Social Media Habits

Send out an email to your subscribers that is solely dedicated to informing them about your social media presence!

6.) Add a link to your Facebook page in your Email Signature

This is just another way to keep in front of your customers and let them know that you are active on Facebook. Also it’s a good way to gain more fans, as some previous customers may not have known that you are on Facebook until they receive an email from you. It’s a great way to give people the opportunity to get to know you through you’re Facebook before going further with any sort of business. We suggest you tell your current employees to do the same!

7.) Target Your Market with Facebook Ads

Use Facebook Ads to direct people to your Page. The most effective way to do this is to target friends of your fans. This way, when they see your ad, they will also see that one of their friends has already liked it, and most likely be more willing to check it out.

8.) Give some Incentive

Provide some incentive for your fans to spread the word for you. There’s nothing wrong with offering a little extra to your fans for their loyal support. The best marketing there is, is Word of Mouth. What’s better then having your fans spread the word to their friends for you?

9.) Consistently engage your fans with stimulating content

The Purpose of a Facebook Page is so that you can engage your fans. It’s the stadium in which consumer business conversation takes place. Be sure to provoke conversation and encourage comments and user generated content. The more your fans post on your page, the more they show up in their friends news feeds, and the more likely you will gain more followers!!

10.) Make your Page Reflect Your Personality

Facebook is where your fans really get to see what your company is all about. It provides a place where fans can really build relationships and trust with your brand. So let it shine for all to see and watch your fan base grow as you build more and more relationships with fans!!